This week a Chinese State TV program exposed live-streamers who promoted bottles of "walnut oil" that were actually filled with soybean oil. China's latest food safety scandal highlights how pervasive fraud undermines the strategy of using high-quality to differentiate food products and earn premium prices. The case also incidentally highlights how the low price of soybeans perpetuates their oversize role in China's food industry. Chinese State TV broadcast investigates adulteration of walnut oil. The "Yikoufu" brand of walnut oil was advertised by live-streamers on China's WeChat platform, purportedly sold by "People's Supply and Marketing Cooperative – Guangping Supply and Marketing Cooperative Selection." Walnut oil is said to be a favorite of Chinese consumers due to its health benefits as rich in unsaturated fatty acids. Live streamers promoting the Yikoufu walnut oil hyped the product in a "public-service agricultural support e...
Retired USDA economist Fred Gale peers through the "dim sums" of puzzling data to provide insight about China's agricultural markets in bite-size pieces like Chinese "dim sum" snacks. See the Archive and Labels for posts on various topics going back to 2008.